Lonnie Hirsch
Founder, CEO

The Forefront team is made up of highly experienced pros in the fields of healthcare marketing, sales, business development and other profitable growth categories.


Our team provides expertise and experience to:

  • Physicians
  • Hospitals and health systems
  • Ambulatory surgery centers
  • Urgent care clinics
  • Skilled nursing facilities (SNF)
  • Long-term acute care facilities (LTAC)
  • Home health companies
  • IPAs
  • ACOs
  • Medical device companies
  • Medical technology companies
  • Healthcare SaaS businesses
  • Practice management companies
  • Management services organizations (MSO)

Lonnie has written hundreds of articles on a range of topics related to the business of healthcare. He has also spoken at hundreds of healthcare conferences and events.

Sam Jones


Terri Riha

Nina Grant