MSO Marketing & Patient Engagement Services
Management Services Organizations are contracting with more IPAs and ACOs, but few MSOs include much (if any) marketing support services for the provider practices and other members of these organizations.
Marketing communications is an increasingly important driver of patient engagement and physician referral activity as well as patient and member acquisition and retention strategies.
Whether your MSO contracts with IPAs and ACOs or acquires the assets of provider practices and leases management services back to the physicians, expert healthcare marketing services should be a valuable service that is part of your offering.
Forefront Healthcare Consulting, has successfully marketed thousands of physicians, medical groups and hospitals throughout the U.S.
Forefront Healthcare Consulting offers marketing planning, strategy and implementation services in two categories:
- Marketing your practices, IPAs or ACOs to members, payers and employers
- Marketing provider services and programs of members to healthcare consumers, referring physicians and employers
Forefront can work with your MSO as a co-branded partner or as a white label service represented as part of your MSO.
Contact Forefront Healthcare Consulting to discuss and address your specific needs and interest in our marketing services.