Marketing to Your Patients Through In-Office Video Networks Marketing to Your Patients Through In-Office Video Networks features my latest audio podcast interview. Listen to the
Marketing Telemedicine and Telehealth is Essential to Adoption Whether your organization provides telemedicine, telehealth or both, the application of an effective marketing strategy is an
Are High-Deductible Plans Transforming You Into a Cash Practice? If your 2017 is off to a slower start than 2016, the negative impact of high-deductible
Rebranding Your Healthcare Business – Risks vs. Rewards Rebranding for healthcare business has rewards when done successfully, but the risks when done wrong or for
Facebook favors longer videos, but only if we watch them So Facebook announces that its ranking algorithm for its News Feed is now going to
The Heroism of Incremental Care Relationships matter. The important relationships in our lives influence our thoughts and our behaviors. Relationships are the way we learn
Increase Revenue and Brand Value for Practice Buyout Whether it’s due to aggressive medical practice acquisition by hospitals and health systems or private practice doctors
Healthcare Marketing Podcast – Relentless Health Value I was recently interviewed for a healthcare marketing podcast by Stacey Richter, Co-President of Aventria Health Group and
Saving and Investing – Why Physicians Struggle Let’s face facts. To be perfectly honest, most physicians are lousy at saving their money, particularly when it
Rebranding After a Merger The merger mania in healthcare is not limited to health insurance companies, pharma companies, medical device and medical software companies. Mergers
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